For Immediate Release – March 30, 2021
GOED, the Global Organization for EPA and DHA Omega-3s, has partnered with ClearCut Analytics, a leading provider of eCommerce analytics and insights, to offer a webinar on the EPA and DHA supplement category on Amazon.com in the US. The webinar will take place on Thursday, April 29, 2021 at 9:00 a.m. PDT / 12:00 p.m. EDT and is scheduled for 30 minutes plus Q&A.
Specifically, this webinar will focus on:
- How the omega-3 supplement market has evolved in the last year, with a look at pre-Covid data compared to now;
- Which subcategories – fish oil, krill oil, algae oil – and health benefit areas — heart health, brain health, prenatal, etc. — are doing particularly well;
- How omega-3s compare to other supplement categories and where new opportunities lie;
- Other key insights about new category entrants, third party resellers, and top-selling products; and
- The latest on platform challenges related to the new supplement guidelines that go into effect in May.
“ClearCut is thrilled to share insights about the omega-3 supplement market with the GOED community,” said Daniel Harari, vice president of business development for ClearCut Analytics. “Over the past year, omega-3 supplement sales have increased by 44% on Amazon. It’s evident that the demand is hot, and Amazon is the first indicator of consumer trends that will shape the future of the industry. We’ll touch on some of these trends in our webinar.”
“Many in the omega-3 category are interested in understanding what is happening on Amazon.com as a key retail influencer,” said Ellen Schutt, executive director of GOED. “Learnings from this webinar should benefit the omega-3 industry and may help fuel growth in the category.”
Registration is $99. Discounted rates are available for GOED members. Registration can be done online via this link.
About GOED: GOED (Global Organization for EPA and DHA Omega-3s) represents the worldwide EPA and DHA omega-3 industry, with a mission to increase consumption of EPA and DHA omega-3s around the world. The membership is built on a quality standard unparalleled in the market and members must comply with quality and ethics guidelines that ensure members produce quality products that consumers can trust. Our 170+ members represent the entire supply chain of EPA and DHA omega-3s, from fisheries and crude oil suppliers to refiners, concentrators and finished product brands.
About ClearCut Analytics: ClearCut is a leading provider of retail analytics, with a mission to support CPG companies make critical decisions with confidence and drive sustainable business growth. With over $50B in eCommerce and Amazon sales data analyzed, ClearCut’s intelligence delivers actionable insights into today’s complex retail marketplace to inspire product innovation, power go-to-market strategies, and optimize cross-channel performance. Beyond its technology, ClearCut’s team of experts ensure companies are equipped with a roadmap and partner for success in the digital era for consumer goods.
Elana Natker, Director of Consumer and Healthcare Practitioner Communications
This press release was originally shared by GOED.